Monthly archives: September, 2015

Jeep’s New Brand Highlights Heritage and Action

Not all carmakers are created equal, and Jeep’s new brand wants you to know it. “Freedom, Adventure, Authenticity, and Passion” are the four words Jeep has chosen to describe its vehicles and company culture, four words that ring with that bootstraps-American vibe Jeep’s been oozing with in recent campaigns. “Freedom, Adventure, Authenticity, and Passion” is…


Ram Trucks Donating to the Texas Rangers Hall of Fame and Museum… Again

When two organizations or companies share the same patriotic values, it’s a good thing. And when one is the position to donate a hefty sum of money to the other, it’s even better. That’s just what happened early this September when Ram Trucks donated $100,000–for the second time–to the Texas Rangers Hall of Fame and…